The height of membership in fraternal organizations was roughly around this time. Nearly 1 in 4 adult men belonged to one or more fraternal organizations and there were 1 million masons. That is out of a total US population of 75 million.
This ad is for a movie, a farce, and the theme is somewhat related to masonry, I guess. I thought it was funny. And the wording and phrases of speech are interesting.
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